Building Digital Products

Lessons learned when Building Film Idea Pitching Startup with Fiona Gillies and Christine Hartland

Let’s dive into the insightful conversation about a film pitch startup with our guests, Fiona Gillies and Christine Hartland. 
They’ve founded My SMASH Media. It is a startup that provides a suite of free digital tools to help content creators create pitch presentations for their ideas and match them with decision-makers in the industry, so they can invest in movies.  
Fiona Gillies is an experienced producer in the UK, but also a famous actress. She has produced films like “City Slacker,” “After Louise,” and "The beat beneath my feet," which have won many awards and have been shown worldwide. 
Christine Hartland has also been producing films for over 20 years. Her movies, such as WMD and Containment, have gained worldwide popularity. Christine is also a member of Women in Film & TV and the Royal Society of Arts.
Got a spark of an idea for a digital product, such as content creation platform or content marketing platform or any other? Thinking about bringing it to life? Drop a line in the comments below, and we'll be happy to sprinkle some insights your way. If this video got your gears turning, don't hesitate to smash that like button, hit subscribe, and spread the knowledge by sharing it with your mates and co-workers!
Keep your eyes on our channel for more enlightening content and thought-provoking conversations about the journey from an idea to a triumphant digital product. Catch you in the next video!
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Building Fashion Business: Essential Insights for Emerging Clothing Brands from Odd Molly`s founder Per Holknekt

We recently had the pleasure of hosting a warm and inspiring conversation at “Building Digital Products” with Per Holknekt. 
He is a Swedish entrepreneur, renowned fashion designer, and founder of the thriving clothing brand Odd Molly and 30 other businesses. Moreover, he is a well-known public and motivational speaker and consultant on topics related to entrepreneurship, leadership, and innovation. 
In the episode, we covered various topics, ranging from his attitude to life, family, and personal values to digital fashion and digital trends in fashion. We got to know his take on astonishing fashion digital transformation. Go straight to the part you are interested in.
A man living out of the box 
Can modern tools like AR replace retail stores?
Can tech help the Fashion Industry be more sustainable?
Odd Molly's early days 
Nontrivial way to work with tech teams
You don’t have to be great to be great 
Integration of AI and ML in the fashion business
Per’s business automation experience 
Why Pinball? 
Allow life to change 
Talk to children in their language
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Redesigning Digital Product: Behind the Scenes of Why, When and How

Changing the way you’re doing the same inks the product or services you propose to the customers you are targeting. And to stay on top, you should always analyze your product and find the ways and specific problems which you want to solve and which will prompt you to consider the redesign.
Reasons for redesigning vary depending on the specific marketing goals of your business, the most common reasons are to rebrand your site, increase traffic, generate more leads, and add functionality to improve the user experience.
According to Taylor and Francis's online research, it saves zero to 5 seconds for a customer to like or dislike the digital product. So it is no longer a trivial task. A simple design update can be compared to painting a car a different color, replacing a cracked window, and cleaning up the cabin. Product redesign in the same car analogy means comprehensive and research-based improvements under the hood, such as a braking engine, fuel distribution system, or transmission settings. Although not immediately apparent, this modification significantly impacts the driving experience.

Building a campaign management app for volunteers and communities, with Naseem Makiya

When it started out, Impactive was basically organizing campaigns and candidates. But now it's organizing permission-based work. Platform helps encourage people to participate in the elections. Impactive help people go through the voting process with our tools. And platform push campaigns forward. Impactive is both mobile- and web-based
Impactive is for nonprofit activities as well: mission-based work, fundraising, e.g. climate change, cancer research, doesn't matter who's at the organization. It just matters what they stand for.

Product Discovery Phase in Software Development: Crucial Guidelines

In our conversation we have raised some crucial issues about the project discovery phase. What is the discovery phase and what is it for? What values does it bring, what types of discovery exist, does every project need discovery? What concerns people may have regarding the discovery phase? We will help us to figure out all the tiny details of the discovery phase. She has more than 10 years of experience in business analysis and auditing of software projects.
If you have ever dealt with software development companies, you came across such a concept as the discovery phase. It is the first development phase in the development process of digital products. The main aim of this phase is to translate the project vision and concept into its technical realization. The team collects information, analyzes, and explores the market, competitors, and target audience. And then, based on these outcomes, design the solution and build a detailed implementation plan.

Mastering Product Scalability: Avi Ashkenazi’s Key Insights

Today we will try to get the most exciting moments of professional life of Avi Ashkenazi, a product designer, who has worked for Deutsche Telekom on variety of media products, who has created digital products for Samsung, led the design team for fintech platform Iwoca, and is currently working as a UX designer at the No.1 e-commerce platform for businesses – Shopify. He will talk about product scalability. We hope everyone will enjoy knowing about our guest and his experience.
Avi Ashkenazi started his career as a musician. Then, he dealt with festivals, music, technology projects and installations. Next, Avi worked for Deutsche Telekom on variety of media products. After that, Avi has created digital products for Samsung, led the design team for FinTech platform Iwoca and is currently working as the UX designer at the No.1 e-commerce platform for the business, Shopify.
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Product Design with Steve Krug: How to properly analyze product design and make the right changes

Steve Krug is a UX consultant with 25 years of experience, who has worked with such tech giants as Apple, Bloomberg, Lexus, and NPR. You may also know Steve as the author of “Don’t Make Me Think”, one of the best books on usability and UX design for digital products. You will hear about his vision and valuable insights on developing a digital product.
Steve stumbled through a couple of careers, before ending up in UI / UX design and usability.
Steve's book “Don’t Make Me Think”, first published in 2000, is consistently in the top five books recommended for UI/UX designers. Now Steve returns with a fresh perspective to reexamine the principles that made his book a classic, with updated examples and a new chapter on mobile usability.

John Kamman: Building a digital product around what you love — Wholesum

Save time. Save money. Reduce food waste,” – a motto of Wholesum, an online tool that helps streamline group menu planning. It has been a total game-changer in the sphere. Whether you are an outfitter looking to streamline menu planning for trips, a summer camp aiming to simplify your kitchen, a caterer that wants to lean on the power of software, or an event coordinator aiming to reduce food waste, Wholesum can help. Meet John K Amman, the co-founder of Wholesum, and LinkUp’s client, in our new podcast.
- John’s background and how he started Wholesum
- ‘you are not talented in all things’, the benefit of delegating some jobs to experts
- trying to reach new horizons: constant development and improvement process
- why to use Wholesum as a mobile app
- how to juggle two jobs at the same time
- how Wholesum engaged their first users
- the importance of getting real feedback from users, and a real enjoyment - from the development process
- two John’s takeaway advice for starting digital products
- “this or that” blitz: John’s life likes
💻 Read the text version on the blog
https://linkupst.com/blog/john-kamman-building-a-digital-product/

David Siegel on how good decision-making drives success to digital product

You are listening to the podcast that helps innovators and entrepreneurs to create successful digital solutions - from idea to market!
Let us introduce David Siegel, CEO at Meetup, a global community platform that connects people in real life by finding and building local communities; the author of NOT boring business book “Decide and Conquer”, which, he hopes, his great grandchildren will read as his life story. Go to our new podcast, and you will know not only David’s business ideas, but his personal life portrait.
- how it all started for David
- what is Meetup and its value for users
- how has the pandemic affected David’s business and has he been able to use it to his advantage
- was there any magic stick that helped Meetup to gather more users than the population of the whole country? David’s tips on driving success
- how to build a successful strategy for a digital product
- 3 lessons from the tech CEO valuable to hear
- David's work and approach of doing business in his book “Decide and Conquer: 44 Decisions that will Make or Break All Leaders”
👉🏻 Choose the most comfortable way for you to learn about the building digital products:
💻 Read the text version on the blog
https://linkupst.com/blog/how-good-decision-making-drives-success-to-digital-product-david-siegel/

Navot Volk: From launch to sustained business

Product growth is the key element of your success, but how to keep it increasing? How do get more people up the funnel? No magic, but the right accents help to robust.
Navot Volk - tech entrepreneur with 14 years of experience in consulting startups. Navot led the development of a large project at WIX with a multi-million-dollar budget and a team of more than 80 experts. At the moment, the project has gained millions of users. Navot gives his expertise about product scaling and its significance for product development.
Navot Volk has a tech background. He spent most of his time as a leader in software development projects, and most of his life deals with startups and building business digital products.
- Key factor for product scaling
- Main fears of entrepreneurs about product scaling
- The difference between scalings a digital product for a startup and for the existing business
- Navot’s secret of product growth from 0 to 200K users
- Getting user's feedback
- Main criteria for hiring a team for product scaling
- Navot’s current project
👉🏻 Choose the most comfortable way for you to learn about the building digital products:
💻 Read the text version on the blog
https://linkupst.com/blog/from-launch-to-sustained-business-scaling-talk-with-navot-volk/